We’re proud of the world’s first 100% recyclable denim, which has been produced in a socially and economically responsible way. It is certified at Gold Level by Cradle to Cradle.
12x more recycled fabrics
Recycled fabrics on the rise: we increased the use of recycled fibres by 12 times.
Compared to conventional viscose, our global sourcing of more sustainable viscose in 2019 avoided 57.157 tons of CO2e* emissions.*The metric in our reporting is CO2e (CO2 equivalent). This is a metric measure used to compare the emissions from various greenhouse gases on the basis of their global-warming potential (GWP) and thus not only includes CO2.